June 15, 2017

Branding Case Fact

Client: Shanghai Disneyland

Weibo Account: @上海迪斯尼度假区

Goal:

Shanghai Disney Resort(Shanghai Disneyland) grand opening is an very important marketing point for Disney. But, how to make it explosive(instant and massive) effectively is a much more serious pr...

June 12, 2017

Over the past few years, INMYSHOW has partnered with Lee Kum Kee, a Hong Kong-based food company with over a hundred years’ history, specializing in manufacturing Chinese- style sauces. Lee Kum Kee engaged INMYSHOW to help them expand more efficiently in digital channe...

June 12, 2017

Story:

For the last few years, we can see that there is a tremendous increase in desire among Chinese consumers to shop in the US and European countries for American brands and European luxury goods. We expect this growth of Chinese consumers to continue throughout the...

June 12, 2017

Goal:

Nowadays, the car companies are all competing for a bigger chunk of the same pie. Smart wants to create an enrapturing advertising campaign aiming to help convincing consumers of the value, efficiencies, and the usefulness of its car.

Strategy:

2011, Along with Kobe...

June 12, 2017

Goal:

Lego is the world #1 toy brand. The Lego fans in China are not only children but also many adults just like the other countries. However, where are they?

The goal of the campaign was to find out the potential customers in China and generate awareness of their produ...

June 12, 2017

Goal:

新百伦Newbalance(Weibo), One of the top shoe brands in the world, but a stranger for Chinese. The campaign’s goal was to reach a broader audience and amplify brand awareness among the target audiences. 

Solution:

We together to mix products info into every single...

April 27, 2016

We all know that Chinese love WeChat, but no one know how to market on WeChat effectively. 

 

Now we are bringing you the WeChat moments Ads program. 

 

We are looking forward to working with you.If you are planning to advertise on WeChat, just CONTACT US!

 

Please clic...

April 15, 2016

Weibo “MicroBlogging”

  • Owned by Sina 

  • Accessed via PC and mobile – content open to all users

  • One-to-all broadcast

  • Stronger transmission capacity to a broader audience

  • Frequent updates featuring immediate distribution of information

  • No charact...

January 13, 2016

 

Source:Tencent

 

Danny Foster from Discovery Channel Asia will lead us to world of WeChat, the IM that changes Chinese daily life and the Chinese internet. 

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June 12, 2017

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